Flat Layout of Hub Weekend 2022 printed items

Event design for Redeemer City to City

Client

Redeemer City to City

Services

Brand design, Website design, Environmental design, Illustration, Videography, Digital design, Apparel design, Stationary design

Client overview

Redeemer City to City is an international non-profit organisation with a heart for urban renewal – seeking to gather, train and resource leaders to start new churches and strengthen existing ones.

The need

We were invited to create the identity and event collateral for Redeemer’s Hub Weekend; a high-profile fundraising weekend based in New York City.

What we did

The driving idea behind the event’s campaign was one of connection, with delegates travelling from all over the world to join for the weekend. In response to the brief we drew a vast single-line illustration that captured the breadth and vitality of life in NYC. We broke the illustration up into sections that we rolled out across an extensive suite of digital and print collateral. The full illustration reformed when we were commissioned to draw a 16 by 9 foot version of the illustration whilst the event was unfolding.

A young woman in a black and white dress stands in front of a room of people speaking into a microphone at the Hub Weekend 2022
Woman wearing a white shirt and jeans illustrates a New York city scene mural onto a big wall for the Hub Weekend 2022
Debossed illustrated invitation design artwork sits on a navy blue background
Person walks past a Hub Weekend 2022 sign showcasing bespoke illustration
Man wearing a suit and yellow tie socialises on a balcony in New York City
Tim Keller addresses a room of people at the Hub Weekend 2022 in New York City for Redeemer City to City
Illustrated postcards designs for the Hub Weekend 2022 and Redeemer City to City
Trifold invitation design for Hub Weekend 2022 with the illustration of a New York building with the title, 'See I am doing a new thing'
Photography of Brooklyn bridge and the New York City skyline
Book designs for the Hub Weekend 2022 event showing the title, 'Gospel: Individual renewal'
Two women stand chatting at a cocktail event on a balcony in New York City for the Hub Weekend 2022
Book design artwork for the Hub Weekend 2022 brand
A panel of men and women address the room at Redeemer City to City's Hub Weekend 2022
Woman in white shirt illustrates a city mural of New York on a big wall for the Hub Weekend 2022 brand
Illustrated napkin design artwork for a dinner event
Three men in black uniform set a long table for a dinner at the Hub Weekend 2022
Canope's sit on a black and white platter for the Hub Weekend 2022 dinner event
Menu design for the Hub Weekend 2022 brand's dinner in New York City
A group of people socialise at the Hub Weekend 2022 dinner in New York City
Table design for the Hub Weekend dinner
A box of designed napkins sit on table of glasses with the title, 'See God is doing a new thing'
Illustrated bag design used as a table favour at the Hub Weekend 2022 in New York City
Tote bag design for the Hub Weekend 2022 and Redeemer City to City
A room full of people sat at banquet tables applaud during the Hub Weekend 2022

"

I've worked with Studio Floc across multiple projects for a few years. The team is incredibly talented, creative, and professional. Every project we've given them, they've elevated and are always a pleasure to work with. I will continue to use their services and highly recommend you do as well!

Andrea Lopez

Redeemer City to City