Fuelling a global network
Client
Redeemer City to City
Services
environmental design, digital design, illustration, apparel design, videography, stationary design, brand design, website design
Client overview
Redeemer City to City is an international non-profit organisation with a heart for urban renewal – seeking to gather, train and resource leaders to start new churches and strengthen existing ones.
The need
We were invited to create the identity and event collateral for Redeemer’s Hub Weekend; a high-profile fundraising weekend based in New York City.
What we did
The driving idea behind the event’s campaign was one of connection, with delegates travelling from all over the world to join for the weekend. In response to the brief we drew a vast single-line illustration that captured the breadth and vitality of life in NYC. We broke the illustration up into sections that we rolled out across an extensive suite of digital and print collateral. The full illustration reformed when we were commissioned to draw a 16 by 9 foot version of the illustration whilst the event was unfolding.
