Amphitheatre with performers next to body of water

Experiential Innovators




brand strategy, brand design, creative direction

Client overview

Since launching in 2021, Charcoalblue Experience has gained international standing delivering pioneering projects across the globe. They guide clients to Discover new ideas, Design innovative and transformative venues and have Delivered cutting edge, state of the art facilities.

The need

They needed a brand that would reflect their innovative spirit and transformative design thinking with their three Ds at the core.

What we did

We created a visual system that evolved from CBX’s three core approaches:

Discover – this visual series contains a pattern of dots that breaks form and reforms, representing the idea of exploring new territory and forming new and robust ideas.

Design – different shaped blocks come together in this series to convey collaboration, which is at the heart of the CBX design process.

Deliver – delivery is a journey that alters pace along the way and looks different with every project. This series of curved lines communicates this journey.

Black Charcoal Blue logo artwork
Animated graphic device for the Charcoal Blue brand
 Flat layout of brand guidelines for Charcoal Blue
Charcoal Blue poster designs
Charcoal Blue installation in street
Industrial event space
Print layouts for the Charcoal Blue brand
Charcoal Blue Instagram designs
Theatre building in New York
Charcoal Blue business cards
Presentation slide designs
Charcoal Blue Instagram
Charcoal Blue poster on a bus stop

Do you have a project in mind?

We aim to respond to all new work enquiries within 24 hours. We’re open between 9:30am–5:30pm, Monday–Thursday.